The Jerk Pit Redesign: Part 3 – Rendered

A lot of UX web designers tend to go from a paper mockup to a digital representation before the file is handed off to a developer. As a developer, I choose to go straight from paper mock up to developing in the browser. Designing within the tools a user is expected to have, I eliminate the time and effort of designing something that can’t actually be implemented. Since I design mobile first, it has become easier to develop and expand the design for other views. The details can then be added once they overall layout and styling is implemented across devices.

That being said, I have created the baseline design of the website. Its responsive and integrates the user needs that I mentioned in a previous post. The content is there and can be flushed out if needed. Currently it is a static html web application. I don’t see any reason for needing a CMS framework (example WordPress), but I have done enough static -> WordPress conversions to update this if the client prefers that.

The Jerk Pit Redesign: Part 2 – Paper Mockup

Did a quick paper mock-up of how the redesigned Jerk Pit website will. I have a liking for single page websites, so my designs always lean in that direction. The ordering of content and its layout always changes in the end, but this helps me gauge what information I have available and what can be presented on the page. Additional content can be linked to from the main page.

The Jerk Pit Redesign: Part 1 – A UX Approach

While listening to an episode of Gary Vaynerchuk’s podcast, a caller asked for advice on how to expand his web design company. Gary gave some great advice about finding small business on Instagram and seeing what their current web site looks like. If its was outdated, unappealing, or just didn’t exist, that was an opportunity for business growth. The caller’s business model was akin to SquareSpace; he would design and create the website for a fee and then host and maintain it for a monthly fee. Its a simple enough action plan, and while my goal is to hone my skills and build my portfolio, the business model is something I would like to take on as well.


Step 1: Find a business and identify its needs.

I did a google search for local restaurants. I wanted to narrow it down to business that already had websites that needed updating. They would comfortable paying hosting and domain fees since they run an active website. I found a local Caribbean restaurant near the University of Maryland called The Jerk Pit. The current site isn’t the greatest design, nor does it incorporate a lot of features it has links for (i.e. the events page doesn’t list any past or upcoming events). Take a look at the screenshots:


Read on…